Franchising Course to be Offered

by Public Relations | Sep 28, 2017

Sept. 28, 2017

Fr. Bonaventure Curtis, O.S.B.

A three-credit college course that focuses on the unique business model of franchising will be offered during the spring semester by Saint Vincent College.

Taught by Fr. Bonaventure Curtis, O.S.B., assistant professor in the Alex G. McKenna School of Business, Economics and Government, the course will address the interests and needs of business students or entrepreneurs to assist them in establishing and advising franchisors and franchisees.

Students from other colleges and universities and area business owners interested in learning more about franchising may enroll at a special discounted tuition cost.

“Franchising is a unique American business model with international ramifications, yet the nuts and bolts of franchising receives little or no attention by business departments in American colleges and universities,” Fr. Bonaventure commented. “Currently, there are more than 780,000 franchise establishments in the United States supporting nine million direct jobs, $890 billion of economic output for the national economy and three percent of the gross domestic product (GDP). In particular, accounting, marketing and legal professionals are not well-trained by their education these days to meet the unique needs of such businesses.”

The course will be offered from 6:30 to 9 p.m. on 15 Tuesday evenings beginning Jan. 16. “The course will include lectures and labs, addressing the interests and needs of business students to assist them in establishing or advising franchisors and franchisees,” he added. “Those who are currently in business or want to be in business or intend to counsel businesses in America need the unique information and practice provided in this course to complete their business background.”

The course will offer detailed lectures and discussions on relevant problems and opportunities within the franchise industry. Students will also have an opportunity to research and make a presentation to the class about an existing franchisor and also design a unique franchise for a particular business, in order to apply the practical principles of effective franchising.

Course lectures will address the history of franchising, franchising as a growth strategy, trademark and copyright secrets in franchising, typical contract terms, the franchising manual, fraud and remedies for abuses, disclosure regulations, Federal Trade Commission and state franchise sales laws, common law  doctrines, fiduciary  considerations, antitrust  laws, issues confronting franchisors, documents, international law issues and alternatives to franchising.

Fr. Bonaventure entered the Saint Vincent Monastic Community in 2004 and was ordained to   the priesthood in 2010. A native of southern California, he was raised in Minneapolis and completed his undergraduate studies at the University of Minnesota majoring in English and secondary education. He taught senior English at a local senior high school for two years before returning to southern California. He began as an insurance agent. From one of his clients, he accepted an offer to buy a local donut shop in suburban Los Angeles, and established a small chain of donut shops. He was bought out by a larger company and decided to enter law school in San Diego. While in school, he interned in the franchise office at McDonalds Corporation in San Diego. After graduating with a juris doctorate, while waiting for the Bar exam results, he opened a travel agency on a small island in the bay of San Diego, Coronado. Over an eight-year period, he franchised that company nationally, resulting in 160 offices. The company was sold to a large hotel chain.

Fr. Bonaventure is an attorney with more than 30 years’ experience in forming and counseling all types of franchise companies, as well as entertainment and general business concerns, real estate, financial services, hotels and automotive rentals and sales companies.

Further information and registration is available by contacting the Office of Graduate and Continuing Education at 724-805-2933 or amanda.gunther@stvincent.edu.

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Photo: Fr. Bonaventure Curtis, O.S.B., who will teach a course on franchising at Saint Vincent College in the spring, poses with an ice cream cone in front of the Latrobe Dairy Queen, one of the nation’s most popular franchise businesses.

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