Posted: Wednesday May 29, 2013
May 29, 2013
Greta Edgar of Export, a senior communication major at Saint Vincent College, is interning this summer at A to Z Communications, a full-service branding and advertising agency based in Pittsburgh’s Cultural District.
Edgar previously worked as a style guru intern for CollegeFashionista.com. Interested in writing and new media, she is studying communication and concentrating in public relations and advertising with a marketing minor.
She excelled in an annual media critique class project where she analyzed media platforms including social media, press releases and the overall strategy of a chosen company. She also played a significant role in the design and creation of media kits and websites. Her involvement in professionally based organizations has allowed her to leverage creative and leadership talents.
Edgar is an active participant in numerous organizations at Saint Vincent including serving as fund raising director of Women in Business, where she attends weekly executive board meetings, establishes guidelines and budgets for the club and produces events. She was recently inducted as a member of Lambda Pi Eta, the national communication honor society.
A to Z creates and executes integrated branding, advertising and marketing campaigns across online, new media and traditional formats. Now in its 25th year, the agency has earned international recognition for creative excellence, including ADDY, AIGA, American Corporate Identity, Mercury, PRSA National Silver Anvil and Telly awards.
Photo: Greta Edgar
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